Showing posts with label lay away. Show all posts
Showing posts with label lay away. Show all posts

Sunday, November 2, 2008

Green Bags and Branding My Logo


I am so blessed to have Victoria Rose Martin, artist extraordinaire, as one of my good friends and angels. She happily created the logo for my store. I knew I needed to work on branding for marketing purposes.

It wasn't until my 19th year of The Crystal Garden that I established a very definitive logo and focused on branding.At the last International New Age Trade Show, INATS, one of the main themes for seminars and the show in general was "Going Green." I realized that it was time for The Crystal Garden to have a 'green bag.' I love how it turned out. When people participate in my special layaway program going on this year at The Crystal Garden til Dec 15, they get one of these with their purchase. Otherwise, they are available for sale. They are very big. I'm impressed on how many groceries fit in them. My cousin, Camille, has had great results with using it for grocery shopping.

Remembering to bring the bags with me into the store - all stores - is a new habit that I am still working on integrating. I usually remember when I run in for groceries. I am still working on remembering to bring my bag with me for other types of shopping. I've been a compost nut for years. Now that I have a lot of land, my yard is so happy to receive the nutrients from the remains of vegetable cuttings, coffee grounds, egg shells and so on.

How are you going green?